tag:blogger.com,1999:blog-21271644.post2168127134666277455..comments2023-11-02T07:13:53.064-07:00Comments on Beervana: Best-Selling American Craft BeersJeff Alworthhttp://www.blogger.com/profile/02930119177544342495noreply@blogger.comBlogger13125tag:blogger.com,1999:blog-21271644.post-78389208178453899382011-09-15T08:10:13.990-07:002011-09-15T08:10:13.990-07:00What it tells me? HOOK at $5.50 is a reasonable de...What it tells me? HOOK at $5.50 is a reasonable decent purchase.Dann Cutterhttps://www.blogger.com/profile/08788286445033083370noreply@blogger.comtag:blogger.com,1999:blog-21271644.post-37713945065644405102011-09-14T06:36:44.309-07:002011-09-14T06:36:44.309-07:00An aspect of craft beer non-availability is demand...An aspect of craft beer non-availability is demand excessing supply; eg. An April 2011 post, BeerNews.org reported <br /><br />'Avery Brewing Company plans to withdraw from eight states and seven other partial-state markets beginning in April. Faced with skyrocketing demand–first quarter 2011 production growth for their home state of Colorado is 81% and overall production growth is 75%–the Jack R.https://www.blogger.com/profile/07625645308707849072noreply@blogger.comtag:blogger.com,1999:blog-21271644.post-41449252660475553182011-09-13T23:20:25.278-07:002011-09-13T23:20:25.278-07:00We really have no idea what proportion of craft be...We really have no idea what proportion of craft beer is sold as draft? It must be high.<br /><br />By the way, I'm not that down on Sam Adams. A couple of years ago they had an Imperial Pilsner. It came in 4-packs. Belmont Station had it off and on. Great stuff. I haven't seen it lately. Too bad.Pete Dunlophttps://www.blogger.com/profile/17456380762400522665noreply@blogger.comtag:blogger.com,1999:blog-21271644.post-60035477577952455782011-09-13T19:52:53.747-07:002011-09-13T19:52:53.747-07:00I second PeteD.
It's about distribution netwo...I second PeteD.<br /><br />It's about distribution network. Much/most craft beer is intensely local.<br /><br />Boston Beer Co. and Craft Brewers Alliance beers benefit from national distribution. Gambrinus' Spoetzl's Shiner and New Belgium beers not far behind. <br /><br />Get outside acknowledged beertowns and search for craft beer. You may be grateful to find Sam Adams and Red Hook.Jack R.https://www.blogger.com/profile/07625645308707849072noreply@blogger.comtag:blogger.com,1999:blog-21271644.post-92037298145086294222011-09-13T16:05:22.160-07:002011-09-13T16:05:22.160-07:00I think you're right on that last point, Jeff,...I think you're right on that last point, Jeff, and it's something that craft beer has failed to capitalize on to its fullest extent, I think. Craft beer has a much higher potential for selling the pub/bar experience. <br /><br />I also have to say that these numbers always seem to reiterate that American is not an IPA-drinking country. Even in the craft segment, people seem to buy easy Flagon of Alehttps://www.blogger.com/profile/03961940368880824313noreply@blogger.comtag:blogger.com,1999:blog-21271644.post-5913909446115400262011-09-13T14:17:15.554-07:002011-09-13T14:17:15.554-07:00Pete, while you have lots of support in the observ...Pete, while you have lots of support in the observation about Sam Adams, I dissent. I think Boston Lager's a great beer. It's also worth keeping growth rates in perspective--growth 50% in Mirror Pond's case next year would be the equivalent to less than 10% growth for SN Pale.<br /><br />Andy, "next to nothing" oversells the point(IRI does track substantial sales in MA), Jeff Alworthhttps://www.blogger.com/profile/02930119177544342495noreply@blogger.comtag:blogger.com,1999:blog-21271644.post-68861319080553109042011-09-13T14:15:20.323-07:002011-09-13T14:15:20.323-07:00Sierra Nevada and Sam Adams really aren't '...Sierra Nevada and Sam Adams really aren't 'craft beer', though. By the legal definition they are, but not by any honest, realistic definition. Of course the 'most popular' are going to be the most widely distributed.Anonymoushttps://www.blogger.com/profile/00097878173622170668noreply@blogger.comtag:blogger.com,1999:blog-21271644.post-68069383993773446172011-09-13T13:55:33.101-07:002011-09-13T13:55:33.101-07:00As you've previously noted, you have to take I...As you've previously noted, you have to take IRI's numbers with a grain of salt as they fail to include a healthy proportion of beer sales, including independent package/liquor stores and draft sales. So basically, for my home state of Massachusetts, IRI's #'s cover next to nothing.Andy Crouchhttp://www.beerscribe.comnoreply@blogger.comtag:blogger.com,1999:blog-21271644.post-3940431118923851662011-09-13T11:53:34.845-07:002011-09-13T11:53:34.845-07:00This is a great series of posts, I'm looking f...This is a great series of posts, I'm looking forward to reading more.Anonymousnoreply@blogger.comtag:blogger.com,1999:blog-21271644.post-47677878455330182132011-09-13T11:34:50.493-07:002011-09-13T11:34:50.493-07:00Torpedo is available in 6 and 12 packs here in Por...Torpedo is available in 6 and 12 packs here in Portland. Probably also in bombers at select shops.Pete Dunlophttps://www.blogger.com/profile/17456380762400522665noreply@blogger.comtag:blogger.com,1999:blog-21271644.post-80925449241830711252011-09-13T10:59:40.375-07:002011-09-13T10:59:40.375-07:00Not sure where you live Leftfielder, but here in C...Not sure where you live Leftfielder, but here in CA we can pick up Torpedo in 6 and 12 packs of 12 oz. bottles.Kaplanhttps://www.blogger.com/profile/09509784767114209740noreply@blogger.comtag:blogger.com,1999:blog-21271644.post-86822651374054118942011-09-13T10:41:50.559-07:002011-09-13T10:41:50.559-07:00Torpedo is only available in larger bottles, at a ...Torpedo is only available in larger bottles, at a higher price point, isn't it? Could that have something to do with its placement? Not sure if the figures reflect volume of beer sold or revenue.Leftfielderhttps://www.blogger.com/profile/09155700673496307589noreply@blogger.comtag:blogger.com,1999:blog-21271644.post-14085873410149777092011-09-13T10:33:40.087-07:002011-09-13T10:33:40.087-07:00I'm not surprised to find Sierra Nevada Pale a...I'm not surprised to find Sierra Nevada Pale and New Belgium Fat Tire on the list. Those beers have been around for a while and are obviously widely distributed.<br /><br />The Sam Adams beers, well, I guess I'm not surprised to see them on there. These are lowest common denominator beers.<br /><br />What's up with those numbers for SN Torpedo and Kona Longboard? Those are crazy. Pete Dunlophttps://www.blogger.com/profile/17456380762400522665noreply@blogger.com