tag:blogger.com,1999:blog-21271644.post5325903070146628252..comments2023-11-02T07:13:53.064-07:00Comments on Beervana: Brand Dissection: Ninkasi BrewingJeff Alworthhttp://www.blogger.com/profile/02930119177544342495noreply@blogger.comBlogger14125tag:blogger.com,1999:blog-21271644.post-21549798155254423572010-11-30T08:32:14.543-08:002010-11-30T08:32:14.543-08:00I know they're hoping to get their 12-oz bottl...I know they're hoping to get their 12-oz bottle line up in 2011. That'd be nice...Danhttps://www.blogger.com/profile/03672839627842451027noreply@blogger.comtag:blogger.com,1999:blog-21271644.post-72492074010333676082010-11-29T21:54:45.525-08:002010-11-29T21:54:45.525-08:00I heard a rumor that Ninkasi is coming out with 6-...I heard a rumor that Ninkasi is coming out with 6-packs in January.Anonymousnoreply@blogger.comtag:blogger.com,1999:blog-21271644.post-44569049687730230042010-11-23T16:02:24.454-08:002010-11-23T16:02:24.454-08:00Anonymous NiNkasian: sorry about the 30 barrel thi...Anonymous NiNkasian: sorry about the 30 barrel thing. And I was JUST there, looking into that swimming pool you call a mash tun.<br /><br />Doc, are you asking about the NW being branded for hops? I don't think a region can be branded. What I think is that if a region is very lucky, residents develop a hankering for certain kinds of beer, and beer culture emerges naturally. So it's &Jeff Alworthhttps://www.blogger.com/profile/02930119177544342495noreply@blogger.comtag:blogger.com,1999:blog-21271644.post-7086637281194173562010-11-23T08:25:30.346-08:002010-11-23T08:25:30.346-08:00I know Zappa beers have been done before (Lagunita...I know Zappa beers have been done before (Lagunitas, Upright), but I think Ninkasi should make a hoppy Zappa beer...<br /><br />maybe...<br />'Amarillo Brillo<br /><br />or Titties & Beer...<br />or Didja Get Any Onja?<br /><br />or... Enema Bandit Brown Ale... :)<br /><br />~DanDanhttps://www.blogger.com/profile/03672839627842451027noreply@blogger.comtag:blogger.com,1999:blog-21271644.post-14405242193461168682010-11-23T05:41:05.064-08:002010-11-23T05:41:05.064-08:00@$&!%#
Fixed.@$&!%#<br /><br />Fixed.Jeff Alworthhttps://www.blogger.com/profile/02930119177544342495noreply@blogger.comtag:blogger.com,1999:blog-21271644.post-46939841376769926112010-11-23T00:59:00.319-08:002010-11-23T00:59:00.319-08:00Interestingly, we recently actually installed a 60...Interestingly, we recently actually installed a 60 barrel system.Anonymousnoreply@blogger.comtag:blogger.com,1999:blog-21271644.post-43448597667649960442010-11-23T00:25:17.718-08:002010-11-23T00:25:17.718-08:00@SA
I noticed.... but wasn't going to say any...@SA<br /><br />I noticed.... but wasn't going to say anything..dr wortnoreply@blogger.comtag:blogger.com,1999:blog-21271644.post-58392212554902894582010-11-22T23:23:59.530-08:002010-11-22T23:23:59.530-08:00Am I seriously the first person to notice you misp...Am I seriously the first person to notice you mispelled Ninkasi in the title?! "Nikasi". Oh how far the #1 beer blog has fallen...Samurai Artisthttps://www.blogger.com/profile/16768164070860831715noreply@blogger.comtag:blogger.com,1999:blog-21271644.post-7846393505565988262010-11-22T19:36:28.395-08:002010-11-22T19:36:28.395-08:00@Jeff
You still haven't answered my question....@Jeff<br /><br />You still haven't answered my question. ;-}dr wortnoreply@blogger.comtag:blogger.com,1999:blog-21271644.post-75701173745704109312010-11-22T19:00:14.505-08:002010-11-22T19:00:14.505-08:00Ninkasi is known for the donations to local causes...Ninkasi is known for the donations to local causes, esp. local environmental causes. As a hop enthusiast, a Eugenian, and an environmentalist, this is an important aspect in my decision to choose Ninkasi.<br /><br />- LeifAnonymousnoreply@blogger.comtag:blogger.com,1999:blog-21271644.post-36500614129624776502010-11-22T16:26:51.562-08:002010-11-22T16:26:51.562-08:00It's not possible for every brewery to brand &...It's not possible for every brewery to brand "hoppy" as their identity, but it may be possible for one or two. Ninkasi is fortunate to enter the market so late--Jamie knows exactly which beers sell. No casting about. So they can effectively capture that identity. <br /><br />Every brewery has an identity, but some didn't pick them. Widmer didn't set out to be the American Jeff Alworthhttps://www.blogger.com/profile/02930119177544342495noreply@blogger.comtag:blogger.com,1999:blog-21271644.post-3016241519821738712010-11-22T15:09:27.605-08:002010-11-22T15:09:27.605-08:00@Shawn
I agree with Ninkasi Hoppy branding. That ...@Shawn<br /><br />I agree with Ninkasi Hoppy branding. That wasn't my question. I was asking Jeff what he thought of the whole NW being branded for hoppy beers. <br /><br />Ninkasi having all hoppy beers and branding that way is fine, but if the NW has branded itself as Hop Haven does Ninkasi become just another Hoppy NW brewery?<br /><br />I remember when many people thought Sierra Nevada dr wortnoreply@blogger.comtag:blogger.com,1999:blog-21271644.post-89851137165906220272010-11-22T13:57:13.830-08:002010-11-22T13:57:13.830-08:00dr wort: sure, the NW is branded as hoppy, but a s...dr wort: sure, the NW is branded as hoppy, but a specific brewery? Deschutes? HUB? Rogue? Upright? Bridgeport? Laurelwood? No other brewery (that I can think of) is nearly as hop-centric as Ninkasi. Sure, just about every other brewery in town (or in Oregon, for that matter), has any number hoppy beers, but Ninkasi does it pretty much completely across the board.Anonymoushttps://www.blogger.com/profile/00097878173622170668noreply@blogger.comtag:blogger.com,1999:blog-21271644.post-54077245454729174702010-11-22T12:58:24.900-08:002010-11-22T12:58:24.900-08:00I have a couple thoughts on this statement..
&quo...I have a couple thoughts on this statement..<br /><br />"Everyone knows what Ninkasi beer is: hoppy. There are variations on a theme, but most of the core lineup features pale beers of vibrant hoppiness. For this, Ninkasi has earned the enmity of some beer geeks (a minority), but from a branding point of view, it's impressive and rare. "<br /><br />I know what you're saying dr wortnoreply@blogger.com