tag:blogger.com,1999:blog-21271644.post5361804024429800439..comments2023-11-02T07:13:53.064-07:00Comments on Beervana: Brand Dissection: MacTarnahan'sJeff Alworthhttp://www.blogger.com/profile/02930119177544342495noreply@blogger.comBlogger4125tag:blogger.com,1999:blog-21271644.post-69922973982370762612010-03-15T19:58:35.656-07:002010-03-15T19:58:35.656-07:00Anon, "brand" is just that. If I were g...Anon, "brand" is just that. If I were going to do a post on brewery identity, I'd be doing something a little different. And it's worth noting that Christian Ettinger was barely able to legally drink MacTarnahan's the first time it was offered commercially.<br /><br />How brands survive different captains will become--sadly, I'm afraid--a more common prospect in the Jeff Alworthhttps://www.blogger.com/profile/02930119177544342495noreply@blogger.comtag:blogger.com,1999:blog-21271644.post-6581125838103078362010-03-14T11:01:09.229-07:002010-03-14T11:01:09.229-07:00"All in all, a brand in coherence."
Rea..."All in all, a brand in coherence."<br /><br />Really? I have a hard time even finding a "brand" with this brewery. I really doubt that changing label design and beer names every few years creates any brand identity in the long run. Your first two breweries are still run by their founders. It must be tough to keep the boat going in one direction when you change captains Anonymousnoreply@blogger.comtag:blogger.com,1999:blog-21271644.post-12715156375859994982010-03-12T11:54:55.985-08:002010-03-12T11:54:55.985-08:00@ DA Beers,
Thanks for the link. Nice art / cleav...@ DA Beers,<br />Thanks for the link. Nice art / cleaver stuff.<br /><br />My favorite beer art are the labels / poster of <br />- Laughing Dog Brewing Co.<br />http://blog.ventiscafe.com/?p=637<br />and<br />- Beer Valley Brewing Co.<br />http://www.beervalleybrewing.com/beers.shtml<br />Zoom in on the 'Highway to Ale' wagon driver at:<br />http://www.beervalleybrewing.com/Venti's Cafehttp://blog.ventiscafe.com/noreply@blogger.comtag:blogger.com,1999:blog-21271644.post-14387083223141559582010-03-12T10:08:45.441-08:002010-03-12T10:08:45.441-08:00There is a great site called:
http://www.nwmicrob...There is a great site called:<br /><br />http://www.nwmicrobrews.com/<br /><br />if you ever want to get nostalgic looking back through old labels.DA Beershttps://www.blogger.com/profile/13592377918990052792noreply@blogger.com