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Tuesday, September 01, 2009

August 31 is Not Winter

[I've messed up the html, and so now this post just runs on forever with pictures. At least they're accurate--including a change on 2007's.]

Okay, this is insane: Jon just got a care package of Jubel from Deschutes.
It’s seems a bit early for Christmas, but Deschutes Brewery sent me something anyway: three bottles of the 2009 edition Jubelale, their Winter Warmer.
Actually, though, unless Jubels start appearing in stores, this is a very good thing. It means that the brewery is ahead of the game and allowing the little darlins to pass out of adolescence in time for delivery. Nothing's more frustrating than green winter ale.

In any case, Jon has the scoop on what this year's artwork looks like, and you'll have to visit his site to see the '09 labels. (I'd give them a B minus; not the best-looking labels ever, but in keeping with the look of recent years. The art bespeaks Jubel.)

Update. Below the jump are Pictures of the last decade plus of Jubel labels are below.

Update #2. From a press release that my spam folder netted:
local artist Tracy Leagjeld had fresh snow in mind when she designed the label for this year's Jubelale, the playful holiday brew from Deschutes Brewery.

Brewer John Abraham describes this year’s Jubelale as having a spiced nose, with hints of citrus, brown sugar and pine.... Five malts and seven varieties of hops lace smoothly through the last sip.

Both the Portland and Bend Pubs will host Jubelale release parties on October 1. The Portland Pub’s celebration will feature Jubelale art through the years, as part of Portland’s monthly “First Thursday” Gallery Walk.
Okee doke. Now we know.













  1. BridgePort also gets going early with their Ebenezer Ale. Aside from allowing them to age a bit before they go out to trade, it also allows a quick shelf replacement when it's time to pull the summer seasonal. Empty shelf space can tend to get filled in by competing distributors.

  2. I think I like this years label better than last. I dig the abstract, non representational qualities of last years, but it didn't feel seasonal enough for me. But this years not as good as say 2006 or 2007.

    I didn't move to Oregon until 2006, so I am foreign to any Jubelale labels before then.... But nothing a quick google search can't fix.

  3. I may post an update with previous labels, but here's a link in the meantime.

  4. August isn't to early to start thinking of winter seasonals! Strangely I wrote a post about winter beers today before coming here. Apparently I'm not the only one with winter beers on the mind.

  5. Re: liking the labels; bear in mind this is a rough digital photo of a label on the bottle. The overall package/labeling is much nicer.

    I'd like to see the original painting; perhaps Deschutes will host the artist giving away signed prints like they did last year...

  6. There must have been some sort of mix-up when you uploaded the 2007 image. I think this is the design you want:

  7. This comment has been removed by the author.